W+K Delhi launches Royal Enfield's 'Tripper' campaign for 2008

Weiden + Kennedy’s Delhi office has released images of its take on Royal Enfield’s amazing Trip campaign for the Indian market. The layouts and photos are in the oh-so-familiar saturated style of American advertising, while the copy gives bullet points (good grief) of the biker’s hip profile, followed by the new tag “Tripping ever since.”>

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